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Data protection

This privacy policy describes how ALFA 4 PRINCESS ONLINE SHOP collects, uses and protects personal data when you visit our online store or make purchases. We take the protection of your data seriously and treat it confidentially and in accordance with applicable data protection laws.

1. What data do we collect?

We collect various types of data, including:

- Personal identification information (e.g. name, address, email address, telephone number)
- Payment information (e.g. credit card number, PayPal account)
- Demographic information (e.g. age, gender, location)
- Information about your purchases and preferences
- Technical data, including IP address, device information, browser type and version, operating system and other technical information about your use of our website

2. How do we use your data?

We use your data for the following purposes:

- To process and fulfill your orders
- To communicate with you about your orders, products and special offers
- To provide a personalized shopping experience and to tailor our products and services to your needs
- To improve our website, products and services
- To carry out market analyses and statistical evaluations

3. Transfer of data to third parties

We only pass on your data to the extent that this is necessary to fulfill our contractual obligations to you or to comply with legal requirements. This may include passing on data to payment processors, shipping service providers, IT service providers or other trustworthy third parties.

4. International data transfers

Your data may be transferred to, stored and processed in countries outside your country, including countries outside the European Economic Area which may not have the same data protection laws as your home country. If we transfer your data outside your country, we will take reasonable steps to ensure that your data is adequately protected.

5. Data security

We use appropriate technical and organizational security measures to protect your data from loss, misuse or unauthorized access.

6. Your data protection rights

You have the right to access, rectify, erase and restrict the processing of your data. You can also object to the processing of your data and exercise the right to data portability. Please contact us at alfas4 to exercise these rights or if you have any questions or concerns about our privacy practices.

7. Changes to this privacy policy

We reserve the right to change this Privacy Policy at any time. The updated Privacy Policy will be posted on our website and the date of the last update will be indicated at the top of the Privacy Policy.

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